Ep. 014 with Shdws – Getting signed to Night Bass and Divided Souls to Parc ‘N Rave shows with Insomniac

Shawn Mercado, aka SHDWS, is a producer, DJ, engineer, sound designer, Bay Area native, and Pyramind Alumni.

In this episode of Mentor My Mix, Shawn shares his experiences with DJing and promoting for iconic San Francisco clubs like EPR, Ruby Skye, and City Nights.

He’s produced music previously as M3RC, and spent years honing his craft and discovering his signature style, leading into rebranding and releasing a polished sound under the SHDWS moniker.

SHDWS has released music for Night Bass and Divided Souls, and recently collaborated with Blossom.

Furthermore, in this episode Shawn discusses his experience with Wax Motif’s Park ’N Rave Livestream, and what it was like performing for a socially distant audience and tens of thousands of viewers on Insomniac’s Twitch and YouTube streams.

After our initial discussion, Shawn does us the honor of breaking down his debut release with Divided Souls, Vixen.

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Greg Gordon Pyramind Headshot

Greg Gordon

host

I connect artists and producers to their purpose and help launch their careers.

Executive, producer & engineer with over 25 years in the music and video game industries: technical and creative services, business development and management, music publishing & education.

Host of the “Mentor My Mix” Podcast that features interviews with a global network of industry professionals, producers, artists and educators.

I have conducted panels and spoken at: SXSW, The SF Music Tech Conference, AES Conference, The Academy of Art, SFSU, and GRAMMY Sound Tables.

Voted entrepreneur of the Year by The Renaissance Center For Entrepreneurship and awarded ICIC’s (Initiative for a Competitive Inner City) top 100 fastest growing inner city companies in America.

30 year voting member of The Recording Academy (The Grammys). Served on the board of Governors and as a Trustee.

Clients have included: HTC Vive, Microsoft Studios, Insomniac Games, Ubisoft, Disney, Sony Interactive Entertainment, Blizzard and Zynga, working on award-winning titles like: Watch Dogs 2, Halo Anniversary, Sunset Overdrive, God Of War, World Of Warcraft, Kinect Disneyland, Arcade Saga VR, and Tron Run/r.

Music credits include working with many globally recognized recording artists including Rob Garza (Thievery Corporation), Giorgio Moroder, K Theory, Rain Phutureprimitive, The Bronx, Merl Saunders & Jerry Garcia (The Grateful Dead) and Rocker T & the legendary Joan Baez amongst many others.

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